diff --git a/pkg/github/server.go b/pkg/github/server.go
index 06c12575d..16ba6c951 100644
--- a/pkg/github/server.go
+++ b/pkg/github/server.go
@@ -101,7 +101,7 @@ func NewMCPServer(ctx context.Context, cfg *MCPServerConfig, deps ToolDependenci
 		}
 	}
 
-	ghServer := NewServer(cfg.Version, serverOpts)
+	ghServer := NewServer(cfg.Version, cfg.Translator("SERVER_NAME", "github-mcp-server"), cfg.Translator("SERVER_TITLE", "GitHub MCP Server"), serverOpts)
 
 	// Add middlewares. Order matters - for example, the error context middleware should be applied last so that it runs FIRST (closest to the handler) to ensure all errors are captured,
 	// and any middleware that needs to read or modify the context should be before it.
@@ -177,15 +177,22 @@ func addGitHubAPIErrorToContext(next mcp.MethodHandler) mcp.MethodHandler {
 }
 
 // NewServer creates a new GitHub MCP server with the specified GH client and logger.
-func NewServer(version string, opts *mcp.ServerOptions) *mcp.Server {
+func NewServer(version, name, title string, opts *mcp.ServerOptions) *mcp.Server {
 	if opts == nil {
 		opts = &mcp.ServerOptions{}
 	}
 
+	if name == "" {
+		name = "github-mcp-server"
+	}
+	if title == "" {
+		title = "GitHub MCP Server"
+	}
+
 	// Create a new MCP server
 	s := mcp.NewServer(&mcp.Implementation{
-		Name:    "github-mcp-server",
-		Title:   "GitHub MCP Server",
+		Name:    name,
+		Title:   title,
 		Version: version,
 		Icons:   octicons.Icons("mark-github"),
 	}, opts)
diff --git a/pkg/github/server_test.go b/pkg/github/server_test.go
index 2b99cab12..c815d5fa0 100644
--- a/pkg/github/server_test.go
+++ b/pkg/github/server_test.go
@@ -13,6 +13,7 @@ import (
 	"github.com/github/github-mcp-server/pkg/raw"
 	"github.com/github/github-mcp-server/pkg/translations"
 	gogithub "github.com/google/go-github/v82/github"
+	"github.com/modelcontextprotocol/go-sdk/mcp"
 	"github.com/shurcooL/githubv4"
 	"github.com/stretchr/testify/assert"
 	"github.com/stretchr/testify/require"
@@ -150,6 +151,91 @@ func TestNewMCPServer_CreatesSuccessfully(t *testing.T) {
 	// is already tested in pkg/github/*_test.go.
 }
 
+// TestNewServer_NameAndTitleViaTranslation verifies that server name and title
+// can be overridden via the translation helper (GITHUB_MCP_SERVER_NAME /
+// GITHUB_MCP_SERVER_TITLE env vars or github-mcp-server-config.json) and
+// fall back to sensible defaults when not overridden.
+func TestNewServer_NameAndTitleViaTranslation(t *testing.T) {
+	t.Parallel()
+
+	tests := []struct {
+		name          string
+		translator    translations.TranslationHelperFunc
+		expectedName  string
+		expectedTitle string
+	}{
+		{
+			name:          "defaults when using NullTranslationHelper",
+			translator:    translations.NullTranslationHelper,
+			expectedName:  "github-mcp-server",
+			expectedTitle: "GitHub MCP Server",
+		},
+		{
+			name: "custom name and title via translator",
+			translator: func(key, defaultValue string) string {
+				switch key {
+				case "SERVER_NAME":
+					return "my-github-server"
+				case "SERVER_TITLE":
+					return "My GitHub MCP Server"
+				default:
+					return defaultValue
+				}
+			},
+			expectedName:  "my-github-server",
+			expectedTitle: "My GitHub MCP Server",
+		},
+		{
+			name: "custom name only via translator",
+			translator: func(key, defaultValue string) string {
+				if key == "SERVER_NAME" {
+					return "ghes-server"
+				}
+				return defaultValue
+			},
+			expectedName:  "ghes-server",
+			expectedTitle: "GitHub MCP Server",
+		},
+	}
+
+	for _, tt := range tests {
+		t.Run(tt.name, func(t *testing.T) {
+			t.Parallel()
+
+			srv := NewServer("v1.0.0", tt.translator("SERVER_NAME", "github-mcp-server"), tt.translator("SERVER_TITLE", "GitHub MCP Server"), nil)
+			require.NotNil(t, srv)
+
+			// Connect a client to retrieve the initialize result and verify ServerInfo.
+			st, ct := mcp.NewInMemoryTransports()
+			client := mcp.NewClient(&mcp.Implementation{Name: "test-client"}, nil)
+
+			type clientResult struct {
+				result *mcp.InitializeResult
+				err    error
+			}
+			clientResultCh := make(chan clientResult, 1)
+			go func() {
+				cs, err := client.Connect(context.Background(), ct, nil)
+				if err != nil {
+					clientResultCh <- clientResult{err: err}
+					return
+				}
+				clientResultCh <- clientResult{result: cs.InitializeResult()}
+			}()
+
+			_, err := srv.Connect(context.Background(), st, nil)
+			require.NoError(t, err)
+
+			got := <-clientResultCh
+			require.NoError(t, got.err)
+			require.NotNil(t, got.result)
+			require.NotNil(t, got.result.ServerInfo)
+			assert.Equal(t, tt.expectedName, got.result.ServerInfo.Name)
+			assert.Equal(t, tt.expectedTitle, got.result.ServerInfo.Title)
+		})
+	}
+}
+
 // TestResolveEnabledToolsets verifies the toolset resolution logic.
 func TestResolveEnabledToolsets(t *testing.T) {
 	t.Parallel()